Social Media Terms to Know

  • Hashtag:
    A keyword or phrase preceded by the "#" symbol used to categorize content and make it discoverable.
     
  • Feed:
    The stream of content users see on their social media homepages.
     
  • Engagement:
    Interactions on social media, such as likes, comments, and shares.
     
  • Algorithm:
    The set of rules social media platforms use to determine the content shown in a user's feed.
     
  • Handle:
    A person's username or profile name on social media.
     
  • Impressions:
    The total number of times a piece of content is displayed, regardless of whether or not it's clicked.
     
  • Stories:
    Temporary, short-lived posts that disappear after a set time on platforms like Instagram and Snapchat.
     
  • DM (Direct Message):
    Private messages sent between users on social media platforms.

Understanding these terms will help you navigate and make the most out of your social media presence.